Senhor Peri Peri
The challenge
Senhor Peri Peri's existing brand identity had become out dated and tired, and was in need of a refresh to better connect with modern customers. The brand's color palette and typography were not reflective of the brand's personality and tone, and needed to be updated to better represent the brand.
services
Brand Identity
Marketing Strategy
Creative Campaigns
Social Media
Photography
The result
Social Bite Media successfully rebranded Senhor Peri Peri by creating a fresh, modern look that stayed true to the brand's heritage and values. By brightening the brand's color palette and modernising the typography, we created a more vibrant and energetic feel for the brand that resonated with a new generation of customers. The updated brand identity helped to revitalize Senhor Peri Peri's appeal and connect with a wider audience, while still maintaining the loyalty of its existing fanbase.
Senhor Peri Peri is the heart and soul of Portugal, inspired by the taste of Mozambique. A place where food, has modern Portuguese flavours, and where anyone, who walks in is family. Our new look and feel of the brand portrayed a place of high spirits and a love for all things Peri Peri!
We opted for a playful typeface that possesses the capability to incorporate images seamlessly into the typography. Their brand identity colours were changed to ensure a more striking look and feel.