George's
The challenge
Our challenge was to craft a brand for a predominantly steakhouse concept that infused a modern twist into Greek cuisine, while still honouring its traditional values. This endeavour was undertaken for a seasoned restaurateur and the founder of the Mythos brand, who desired to transform his personal brand identity into a restaurant that symbolised his life and experiences.
services
Brand Identity
Social Media
Photography
Above and below the line advertising
The result
Our brand identity development was comprehensive, encompassing every aspect from the initial logo design to the overall visual treatment. We successfully captured Georges' vision and personal style, resulting in a brand that exudes a sense of clean simplicity. The success of the brand was evident as it expanded beyond the initial store, extending to two additional locations, while maintaining its distinctive and cohesive identity.
With knowledge, passion and perseverance, George tenderly approaches meat as a work of art. The best meats are prepared and cut as required over a state of art coal grill and brought flaming hot to each table.